Based on its recent market analysis of the North American digital advertising industry, Frost & Sullivan recognizes AdTheorent with the 2021 North American Digital Advertising Product Leadership Award. The company has maintained and expanded its leadership position in North America because of its ability to deliver measurable, real-world value for advertisers with an advanced machine learning (ML) platform that supports media buying and offers customizable solutions. The tech-led digital advertising solution uses ML and advanced data science to organize, assess, optimize, and operationalize n
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CallTrackingMetrics, the only digital platform that combines conversation intelligence with lead flow automation to align sales and marketing teams, today announces the completion of its fiscal year with significant milestones, including numerous critical new hires and promotions, several strategic integrations, a new office and a successful second-annual Launchpad Virtual Summit.
Tegus, the leading market intelligence platform for key decision makers, announced it has completed its acquisition of BamSEC.
“We couldn’t be more excited to have BamSEC as part of the Tegus family,” said Michael Elnick, Founder and Co-CEO of Tegus. “We’re focused on building a platform where customers start and end their decision making in one place. For that to be possible, we must have the highest quality content and data sets, because quality matters when making important decisions.”
“We couldn’t be more excited to have BamSEC as part of the Tegus family,” said Michael Elnick, Founder and Co-CEO of Tegus. “We’re focused on building a platform where customers start and end their decision making in one place. For that to be possible, we must have the highest quality content and data sets, because quality matters when making important decisions.”
The online streaming services market is expected to be dominated by North America. The region will account for 33% of the market’s growth during the forecast period. The US is the key country for the online streaming services market in North America. However, the growth of the market in this region will be slower than the growth of the market in Europe, APAC, South America, and MEA.
Mediafly, a leader in sales enablement, interactive content and value selling, today announced it has entered into a definitive agreement to acquire InsightSquared, a leader in revenue intelligence, forecasting and analytics. The combined revenue enablement and intelligence platform, a first of its kind, provides customers a 360-degree view of what’s happening at every stage, in every account to improve coaching, engagement, predictions and execution throughout the customer journey.
Mavrck, the leading influencer marketing platform for enterprise consumer brands, today announced it has closed a $120 million investment from global growth equity firm Summit Partners. The new funding will help accelerate the company’s product expansion and support Mavrck’s mission to build the operations cloud to power and execute all types of social proof at scale.
Blockchain Exchange Network, Inc. (BEN) is excited to announce its official beta launch in Northern Arizona on January 17, 2022. BEN is a next generation platform designed to optimize ad space by giving consumers control of their data. Unlike existing advertising that can be irrelevant, invasive, and exploitative, BEN presents a uniquely privacy-oriented advertising solution that delivers relevant engagements catered to the interests and needs of consumers, played in the right place at the right time, while rewarding them and protecting their data.
Tealium, the largest independent customer data platform (CDP), announced the Tealium Global Partner Network which creates simple, direct access for Tealium’s clients to thousands of agency and technology partners including Meta, Google, AWS, Capgemini, Accenture and Publicis Sapient.
JetBlue (NASDAQ: JBLU) today announced a series of new enhancements to its award-winning TrueBlue® loyalty program for Mosaic® members – the airline’s top earning loyalty group. Starting in January 2022, Mosaics will be eligible for an expanded list of perks to enhance their JetBlue experience throughout the year. JetBlue is also introducing an all-new loyalty experience – Mosaic+ – rewarding its most engaged customers. All Mosaics who qualify in 2022 will be eligible for special new perks which are only available in 2022 until the end of the year.
Parler today announced plans to expand its portfolio to include decentralized technology projects, including NFT (non-fungible tokens) marketplaces. Known primarily for its viewpoint-neutral free speech social media platform, the company has assembled a team of industry veterans with extensive experience in the development and management of blockchain to support the growth of digital assets.
German enterprises are increasing their use of intelligent automation, partly in response to disruptions from the COVID-19 pandemic, as the country joins in a European technology and business services boom, according to a new research report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.
Humanz, an AI powered influencer marketing platform that connects influencers & content creators with brands, announces today that it has closed an $8 million seed round led by the Stardom Ventures fund. The round was joined by More Investment House and the Schestowitz Group, who following successful use of the platform across all its brands over a two-year period, chose to invest in the company. The money will be used to continue development of Humanz unique technology, accelerate growth in the US market, develop additional technologies in the world of e-commerce and recruit employees in the
ChurnZero, a leading Customer Success platform, today announced that it is establishing and investing in a new office in Amsterdam to help accelerate its global growth. The new office will support existing international clients, while also serving as a primary office for business development throughout Europe.
“Over the last few years, our customer base outside of North America has grown significantly,” said You Mon Tsang, CEO and Co-founder of ChurnZero. “International expansion is a key focus area and we decided that the Netherlands was the best choice for us and our customers for our Eu
“Over the last few years, our customer base outside of North America has grown significantly,” said You Mon Tsang, CEO and Co-founder of ChurnZero. “International expansion is a key focus area and we decided that the Netherlands was the best choice for us and our customers for our Eu
Highspot, the sales enablement platform that increases the performance of sales teams, today announced the expansion of its leadership team with four industry leaders across engineering, product, account management, revenue strategy and sales. Their deep functional expertise will further extend the company’s category leadership as millions of users leverage the Highspot platform to drive scalable, predictable revenue growth.
Demandbase, the B2B go-to-market leader, today announced it has been named an industry leader on a grand total of 33 of G2’s Winter Grids. The G2 Grid® Reports come from real user ratings and are based on satisfaction and market presence scores. Demandbase earned the top spot for nine of the categories, between its Account-Based Experience (ABX) and Sales Intelligence Cloud solutions. The Demandbase ABM platform was marked a leader in Account-Based Analytics, Account-Based Orchestration Platforms, Attribution, Demand Side Platform (DSP), Account Data Management and Marketing Account Intellige
ZENVIA Inc. (“ZENVIA” or “Company”) (NASDAQ: ZENV), a customer experience communications platform that empowers businesses to create unique journeys for their end-customers along their life cycle, announced to the market today the signing of definitive contracts for the acquisition of Movidesk, recognized as the best customer service and service desk software in Brazil by B2B Stack portal. The operation is in line with the Company’s strategy announced during its IPO last July.
Infobird Co., Ltd (Nasdaq: IFBD) (“Infobird” or the “Company”), a software-as-a-service provider of innovative AI-powered, or artificial intelligence enabled, customer engagement solutions in China, announced today it had entered into an equity transfer agreement to acquire a 51% equity interest in Shanghai Qishuo Network Technology Co., Ltd. (“Qishuo”). Qishuo is a provider of consumer product and retail store digitalization solutions in the retail footwear industry and leading clothing brands. Qishuo’s main product “Retail Rubik’s Cube” empowers clients with the digital capability to better
Criteo S.A. (NASDAQ: CRTO) (“Criteo”), the global technology company that provides the world’s leading Commerce Media Platform, today announced the execution of the purchase agreement to acquire IPONWEB, a market-leading AdTech company with world-class media trading capabilities, on December 22, 2021.
TTEC Holdings, Inc. (NASDAQ: TTEC), one of the largest global customer experience (CX) technology and services innovators for end-to-end digital CX solutions, announces the signing of an agreement to acquire certain citizen experience and smart city assets of Faneuil, Inc. a wholly owned subsidiary of ALJ Regional Holdings, Inc. (NASDAQ: ALJJ).
Information Services Group (ISG), a leading global technology research and advisory firm, has announced that Persistent Systems (BSE: Persistent) and (NSE: Persistent) has won four categories in the annual ISG Star of Excellence™ Awards: Analytics, Salesforce, Intelligent Automation, and Manufacturing. Award winners were selected based on direct feedback from more than 280 enterprise clients.