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Demandbase, the Smarter GTM™ company for B2B brands, today announced it has been included in The Forrester New Wave™: Account-Based Marketing Platforms, Q1 2022. The company was named a Leader after an evaluation of the 10 most significant providers in the category. Demandbase tied for the highest score in the Current Offering category and received a differentiated rating, the highest score possible, in 7 out of the 10 assessment criteria, including Orchestration Design, Personalization, Advertising, Account and Buying Group Selection Prioritization, Data Management, Roadmap, and Market Appro

Codegarden, the largest conference of the year for the Umbraco content management system (CMS) community, returns to its international headquarters in Denmark June 15-17 as a hybrid event. After the success of last year’s virtual conference, Codegarden will be in-person with both live and on-demand streaming of the interactive educational sessions, demonstrations, workshops, keynotes and networking events targeted at web developers, marketers and business owners alike.

DigiCert, Inc., the global provider of TLS/SSL, IoT and other PKI solutions, has named Christophe Bodin the company’s Chief Revenue Officer. Bodin brings a successful track record of scaling revenue and accelerating go-to-market strategies as DigiCert moves into its next phase of growth and expansion. DigiCert is backed by Clearlake Capital Group, L.P. (together with its affiliates, “Clearlake”), Crosspoint Capital Partners, and TA Associates.

5WPR, one of the largest independently-owned PR firms in the U.S., reveals that while 84% of American consumers are feeling the direct impact of inflation, three in four consumers are still in favor of the recent sanctions placed against Russia.

Inflation has quickly impacted American consumers, with 73% of respondents making purchasing sacrifices due to high prices in specific areas. Even so, seven in ten consumers are willing to further complicate their shopping at this time, sharing that they would boycott a product after learning it was produced in or imported from Russia.

REQ, a leader in digital marketing and brand management, announced today the hiring of Brooke Weller as Senior Vice President of Media. Weller will lead the newly integrated Digital Media team made up of experts in search, social, and display advertising as well as search engine optimization (SEO), social media, and digital content.

NowSecure, the leading standards-based mobile app security and privacy software company, today announced the world’s most comprehensive mobile app pen testing service for the OWASP Mobile Application Security Verification Standard (MASVS) and the addition of automated MASVS testing to NowSecure Platform. Now mobile organizations, mobile app developers and security teams can turn to NowSecure experts for the gold standard of mobile app testing to ensure proper compliance with the OWASP MASVS.

HubSpot, the customer relationship management (CRM) platform for scaling companies, today announced the launch of HubSpot Creators, its new accelerator program to seek out and invest in emerging creators globally. HubSpot Creators will launch with an initial cohort of eight podcast creators and will tap into the company’s firsthand experience in building media channels from scratch to help creators grow their brands with dedicated resources and networks. Over time, the program will aim to expand beyond just podcasts to include YouTube and newsletter creators as well.

Algonomy, the only Made-for-Retail Customer Engagement platform, will showcase its industry leading Real-time Customer Data Platform, and AI-powered Personalization Solution, designed to increase customer lifetime value in booth 11028 at the Shoptalk 2022.

Over 400 retailers and brands including Walmart, Price Chopper, rue21, Pizza Hut, Tiffany & Co, Helzberg Diamonds, Carrefour, Big Y, Chedraui, McDonald’s leverage Algonomy’s solutions to create a single view of consumers across online & offline systems, and for decisioning intelligence to drive hyper-personalized engagement and experienc

InterSystems, a creative data technology provider dedicated to helping customers solve the most critical scalability, interoperability, and speed problems, today announced that it has been recognized as winner of the “Business Intelligence Solution Provider of the Year” award in the 3rd annual Data Breakthrough Awards program conducted by Data Breakthrough, an independent market intelligence organization that recognizes the top companies, technologies and products in the global data technology market today.

HighByte®, an industrial software company, today announced it has been named “DataOps Company of the Year” in the third annual Data Breakthrough Awards program conducted by Data Breakthrough, an independent market intelligence organization that recognizes the top companies, products, and services in the global data technology market today. The third annual Data Breakthrough Awards program attracted more than 1,850 nominations from around the world.

ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions and a leader in through-channel marketing automation and partner relationship management (PRM), today announced that G2.com, Inc., the largest software marketplace, has recognized ZINFI solutions in two different software categories in a pair of recent quarterly reports. ZINFI was once again named a “Leader” in the Spring 2022 G2 Grid® Report for Partner Management after multiple consecutive quarters in the leaders’ quadrant. ZINFI was also named a “Leader” in the Spring 2022

JOKR, a leading instant delivery grocer, today announced the launch of the new JOKR mobile app. Known for hyper-local retail delivery, personalization, and sustainability, JOKR’s predictive, AI-driven platform will reinvent how consumers shop through their mobile phones by offering personalized product suggestions and curated content.

Sinclair Broadcast Group, Inc. today announced the launch of its new business development unit, Free State Strategic Services. Free State’s mission is to provide the federal government, along with state and local agencies, a full suite of targeted digital marketing and advertising solutions to help government agencies communicate with the American public effectively and efficiently.

ESW, the leading global direct-to-consumer (DTC) ecommerce company, today announced an agreement with UPS (NYSE: UPS) that will provide integrated international ecommerce and shipping capabilities for brands aiming to accelerate their direct-to-consumer (DTC) expansion, enabling them to be more effective at reaching global consumers via cross-border ecommerce. Through this new bundled offering, UPS customers and ESW clients will see significant capabilities to deeply localize their online shopping experience and leverage UPS’s global transportation and customs brokerage platform for delivery.

Anu Adegbola was unanimously elected President of the Paid Search Association by the organization’s Board of Directors and now leads the organization, which is focused on information and education for the paid search industry.

Adegbola has spent the past 12+ years delivering digital marketing campaigns by building strategies, maximizing ROI, automating repetitive processes, and bringing efficiency from every part of marketing departments through inspiring leadership both on the agency and client-side. She is currently a Paid Search Account Director at Marin Software and Podcast Host of The

Powered by Snowflake, Cart.com enables ecommerce businesses to gain seamless access to all their data through a single platform

Cart.com, the first end-to-end ecommerce platform that simplifies scaling for the world’s greatest brands, today announced a partnership with Snowflake, the Data Cloud company. Powered by Snowflake, Cart.com’s powerful unified analytics tools will allow merchants to connect their entire data universe, seamlessly turning cloud-hosted data into a centralized source of actionable insights.

Packsize® today kicks off MODEX 2022 with its Right-sized Packaging on Demand® solutions that create a transformed customer experience. As e-commerce and manufacturing sectors embrace automation to address factors affecting their business, Packsize offers a range of advanced iQ Series and EM Series to semi-automated and fully automated X Series product lines. More specifically, the Packsize X Series represents the most advanced, flexible, and efficient automated packaging solutions through its best-in-class technology (in both hardware and software).

True Religion, an iconic American denim and sportswear brand, today announced the appointment of Scott McCabe as Senior Vice President, Ecommerce. He is a top ecommerce leader with a proven track record of growth with some of the most renowned omnichannel retailers including Columbia Sportswear, Tailored Brands, Macy’s, GAP, and Banana Republic.

Marketplacer, a global technology platform that enables brands, retailers, suppliers, communities and innovators to easily build and grow successful online marketplaces at scale, announced today the continued expansion of their Leadership team. Richard Hankin joins Marketplacer’s US team as vice president of US sales, and Praveen Vemulapalli is promoted to assume the new role of VP, Sales Engineering.

Yieldmo, a leading advertising technology company, today announced the addition of Chris Bolte to its global leadership team as SVP Revenue Strategy & Business Development. Bolte will oversee partnership development for the company’s suite of products and help drive the business strategy across all revenue lines.