5W Public Relations, one of the largest independently-owned PR firms in the U.S., has been named agency of record for iDEAL Semiconductor, a power semiconductor company with a revolutionary improvement in energy conversion technology.
iDEAL Semiconductor’s innovative technology has wide-ranging device applications where power efficiency matters, including emerging markets such as artificial intelligence, big data, electric vehicles and more. 5WPR has been tasked with executing the brand’s media relations strategy, with a focus on introducing iDEAL Semiconductor to top-tier media before its power semiconductor launch.
“The semiconductor supply crisis thrust this little-known piece of hardware into the public consciousness as people felt the impact in their everyday lives from sky-rocketing rental car prices to electronics shortages. We’re excited to be representing a true disruptor in iDEAL Semiconductor during this pivotal time for the industry,” said 5WPR Corporate President Matthew Caiola.
5W’s corporate practice navigates the complex landscape of business communications for start-ups to Fortune 100 clients, with an understanding of how to strengthen reputations, position executives as thought leaders, communicate with key constituents, build brand awareness, showcase next-level innovations, and manage shareholder expectation, in the new digital age. 5W’s corporate division has been named a top practice in the U.S. by Clutch, the leading B2B ratings and review platform.
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