BLAZE®, the industry-leading enterprise resource planning and point of sale (POS) platform for legal cannabis, announced their newly improved integration with springbig, the leading provider of marketing solutions, consumer mobile app experiences, and omnichannel loyalty programs to the cannabis industry. This sophisticated, two-way integration provides a seamless experience for dispensaries and their customers, offering an advanced loyalty ecosystem, enhanced marketing capabilities, and built-in functionality at the point of sale.